Moonrank

AI Visibility Tracking skill

The GEO playbook Moonrank's GEO Agent uses to measure how often ChatGPT, Perplexity, and Gemini mention your brand, and turn the trend into a content backlog.

Download the methodology, see how the agent builds your prompt set, or run it live inside the GEO Agent.

Get the skill fileTry the Moonrank GEO Agent
Category
GEO
Agent
GEO Agent
Format
ai-visibility-tracking.md
Price
Free to download

The skill file

ai-visibility-tracking.md
---
name: ai-visibility-tracking
description: Build the prompt set that measures how often AI assistants mention your brand, and turn the trend into a content backlog.
owner: Moonrank GEO Agent
---

# AI Visibility Tracking
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Free to download · account requiredTry the Moonrank GEO Agent
About this skill

What is the AI Visibility Tracking skill?

The AI Visibility Tracking skill is how Moonrank's GEO Agent turns a vague question — are we visible in AI search? — into a number you can report and a backlog you can work.

It's written as a SKILL.md, a plain-language instruction format that people and AI agents can both follow. Read it to build your own prompt set and scoring rules, or let the GEO Agent run the measurement on a schedule and tell you what moved.

Downloading the playbook is free with a Moonrank account. Running the prompt set continuously across engines, and attributing every mention back to a source page, is what the GEO Agent does for you.

Example

See it in action

You ask

“We shipped twelve GEO articles last quarter. Did any of it work?”

Agent does

Mention rate went from 18% to 31% across 44 prompts, driven almost entirely by comparison queries — your three new versus pages are now the cited source in nine of them. Discovery prompts didn't move: you're still absent from every "best tools for" list. Next: two category roundups, then re-measure in three weeks.

How it works

From input to fix list

  1. 1

    You provide your brand and category

    Your brand name, domain, and the competitors you want to be measured against.

  2. 2

    Moonrank builds the prompt set

    30–50 prompts a real buyer would type, tagged by funnel stage and persona.

  3. 3

    It measures on a schedule

    Same wording, same locale, every engine — so the trend is real and not noise.

  4. 4

    It turns the trend into work

    Prompts where you're absent become the backlog; prompts where you slipped become the refresh list.

What's included

Everything it checks

Buyer prompt set

Discovery, comparison, and objection questions — not just brand-name lookups.

Mention rate per engine

The headline number, broken out by ChatGPT, Perplexity, Gemini, and AI Overviews.

Competitive share of voice

Your mentions measured against the competitors you actually lose deals to.

Sentiment scoring

Being mentioned badly is not the same as being mentioned well.

Source attribution

Which page or third-party source the engine actually cited.

Stable trend lines

Fixed wording and cadence, so month-over-month movement means something.

Use cases

When to reach for it

  • Report a single AI-visibility number to your team every month.
  • Prove whether the GEO content you shipped changed anything.
  • Find out which source a competitor keeps getting cited from.
  • Catch a drop in mentions before it costs you a quarter of pipeline.
  • Prioritize the buyer questions where you're invisible today.
Questions

Frequently asked questions

It's the GEO methodology Moonrank's GEO Agent follows — written out step by step, so you can read exactly how the work gets done rather than trusting a black box.

A plain-language instruction file that both people and AI agents can follow. Open it in any editor, paste it into Claude or ChatGPT, or drop it into an agent framework that reads skill files.

Yes. Every skill file is free with a Moonrank account — we ask for an email, not a credit card. Running the skill continuously against your site is what the paid product does.

Absolutely. The file is yours to adapt. Hand it to your team as a standard, run it manually, or point your own agent at it. Nothing in it depends on our platform.

The GEO Agent runs this methodology against your site on a schedule, prioritizes what it finds, and ships copy-ready fixes — no manual runs, no downloads to manage.

Related skills

Pair it with these skills

GEO

AI Overviews

The GEO playbook Moonrank's GEO Agent uses to get your brand cited in AI answers.

GEO

llms.txt

Publish and maintain an llms.txt so AI crawlers describe your business correctly.

Find out what AI says about your brand.