LinkedIn Launch Post skill
The playbook Moonrank's LinkedIn Agent uses for launches: a hook that makes the news obvious, outcomes instead of features, and one easy next step. Including the honest relaunch after a flop.
Download the playbook, see how the agent rewrites a press release, or run it inside the LinkedIn Agent.
- Category
- Agent
- LinkedIn Agent
- Format
- linkedin-launch-post.md
- Price
- Free to download
The skill file
What is the LinkedIn Launch Post skill?
The LinkedIn Launch Post skill turns an announcement into a post people act on. It makes the novelty obvious in two lines, swaps the feature list for outcomes, and ends with one simple next step. When a launch has already flopped, it writes the honest relaunch.
It's written as a SKILL.md, a plain-language instruction format that people and AI agents can both follow. Use it for your next launch, hand it to a ghostwriter, or let the LinkedIn Agent draft it.
Downloading the playbook is free with a Moonrank account. Fitting the launch into a week of posts that earn the attention is what the LinkedIn Agent does for you.
See it in action
“Our product launch post got 40 likes, mostly from the team, and zero signups. Can I launch again?”
The original post opened with "Introducing" and listed eight features. The relaunch opens with the honest number ("I launched this last month. Almost nobody saw it."), describes what a customer's morning looks like with the product, adds one real result, and ends with three steps to start a trial.
From input to fix list
- 1
You share what's new
The product or feature, who it's for, and the one action you want.
- 2
Moonrank picks the angle
The problem removed, the result, or the honest relaunch story.
- 3
It rewrites features as outcomes
What the reader's day looks like with it, not what's in the release notes.
- 4
It makes the next step easy
Up to three numbered steps, plus a real reason to act now if you have one.
Everything it checks
Novelty hook
Readers know something new exists within two lines.
Relaunch story
An honest way to launch again after a post that flopped.
Outcomes, not features
Every line describes something the reader gets.
One proof point
A real customer result or your own usage.
Numbered next step
Three steps at most from reading to trying.
Launch format choice
Celebration post or native video demo, chosen for the goal.
When to reach for it
- Launch a product or feature without writing a press release.
- Relaunch after a launch post that nobody saw.
- Announce a version 2 in a way people act on.
- Share a milestone that brings in users, not just congratulations.
- Turn a demo video into a launch post.