LinkedIn Launch Post skill

The playbook Moonrank's LinkedIn Agent uses for launches: a hook that makes the news obvious, outcomes instead of features, and one easy next step. Including the honest relaunch after a flop.

Download the playbook, see how the agent rewrites a press release, or run it inside the LinkedIn Agent.

Category
LinkedIn
Agent
LinkedIn Agent
Format
linkedin-launch-post.md
Price
Free to download

The skill file

linkedin-launch-post.md
---
name: linkedin-launch-post
description: Write a LinkedIn launch or relaunch post that makes the novelty obvious and gets people to try the thing, instead of a press release nobody reads.
owner: Moonrank LinkedIn Agent
---

# LinkedIn Launch Post
Sign in to downloadFree to download · account required
Free to download · account requiredTry the Moonrank LinkedIn Agent
About this skill

What is the LinkedIn Launch Post skill?

The LinkedIn Launch Post skill turns an announcement into a post people act on. It makes the novelty obvious in two lines, swaps the feature list for outcomes, and ends with one simple next step. When a launch has already flopped, it writes the honest relaunch.

It's written as a SKILL.md, a plain-language instruction format that people and AI agents can both follow. Use it for your next launch, hand it to a ghostwriter, or let the LinkedIn Agent draft it.

Downloading the playbook is free with a Moonrank account. Fitting the launch into a week of posts that earn the attention is what the LinkedIn Agent does for you.

Example

See it in action

You ask

“Our product launch post got 40 likes, mostly from the team, and zero signups. Can I launch again?”

Agent does

The original post opened with "Introducing" and listed eight features. The relaunch opens with the honest number ("I launched this last month. Almost nobody saw it."), describes what a customer's morning looks like with the product, adds one real result, and ends with three steps to start a trial.

How it works

From input to fix list

  1. 1

    You share what's new

    The product or feature, who it's for, and the one action you want.

  2. 2

    Moonrank picks the angle

    The problem removed, the result, or the honest relaunch story.

  3. 3

    It rewrites features as outcomes

    What the reader's day looks like with it, not what's in the release notes.

  4. 4

    It makes the next step easy

    Up to three numbered steps, plus a real reason to act now if you have one.

What's included

Everything it checks

Novelty hook

Readers know something new exists within two lines.

Relaunch story

An honest way to launch again after a post that flopped.

Outcomes, not features

Every line describes something the reader gets.

One proof point

A real customer result or your own usage.

Numbered next step

Three steps at most from reading to trying.

Launch format choice

Celebration post or native video demo, chosen for the goal.

Use cases

When to reach for it

  • Launch a product or feature without writing a press release.
  • Relaunch after a launch post that nobody saw.
  • Announce a version 2 in a way people act on.
  • Share a milestone that brings in users, not just congratulations.
  • Turn a demo video into a launch post.
Questions

Frequently asked questions

It's the LinkedIn methodology Moonrank's LinkedIn Agent follows — written out step by step, so you can read exactly how the work gets done rather than trusting a black box.

A plain-language instruction file that both people and AI agents can follow. Open it in any editor, paste it into Claude or ChatGPT, or drop it into an agent framework that reads skill files.

Yes. Every skill file is free with a Moonrank account — we ask for an email, not a credit card. Running the skill continuously against your site is what the paid product does.

Absolutely. The file is yours to adapt. Hand it to your team as a standard, run it manually, or point your own agent at it. Nothing in it depends on our platform.

The LinkedIn Agent runs this methodology against your site on a schedule, prioritizes what it finds, and ships copy-ready fixes — no manual runs, no downloads to manage.

Related skills

Pair it with these skills

Find out what AI says about your brand.