LinkedIn Post skill

The playbook Moonrank's LinkedIn Agent uses to turn one real operating insight into a post that earns reach — hook, proof, structure, and a close worth reading.

Download the methodology, see how the agent builds the hook, or run it live inside the LinkedIn Agent.

Category
LinkedIn
Agent
LinkedIn Agent
Format
linkedin-post.md
Price
Free to download

The skill file

linkedin-post.md
---
name: linkedin-post
description: Turn one real insight into a LinkedIn post that earns reach without sounding like every other founder post.
owner: Moonrank LinkedIn Agent
---

# LinkedIn Post
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About this skill

What is the LinkedIn Post skill?

The LinkedIn Post skill is how Moonrank's LinkedIn Agent turns something you actually learned into a post people finish: a specific claim, a hook that survives the two-line preview, and proof concrete enough that nobody else could have written it.

It's written as a SKILL.md, a plain-language instruction format that people and AI agents can both follow. Read it to sharpen your own posting, give it to a ghostwriter as a standard, or let the LinkedIn Agent draft from your notes.

Downloading the playbook is free with a Moonrank account. Turning your work into a consistent posting cadence is what the LinkedIn Agent does for you.

Example

See it in action

You ask

“My posts get twelve likes, all from people I already know. What am I doing wrong?”

Agent does

Every post opens with context before the point, so the two-line preview reads as throat-clearing and nobody expands it. There are no numbers anywhere — the strongest thing you've said this month is "consistency matters". Rewrite: lead with the result, put the number in line one, and cut the closing question you didn't want answered anyway.

How it works

From input to fix list

  1. 1

    You bring the insight

    Something you actually learned running the business, and who it's useful to.

  2. 2

    Moonrank finds the claim

    The LinkedIn Agent sharpens it into one specific thing your audience doesn't already believe.

  3. 3

    It writes the hook and proof

    Two lines that survive the preview, backed by the numbers, dates, or examples behind the story.

  4. 4

    It cuts everything generic

    Any sentence that would survive in someone else's post gets removed before publishing.

What's included

Everything it checks

Specific-claim test

One thing you believe that your audience doesn't — vague means invisible.

Two-line hook

Built for the mobile preview, where the decision to expand actually happens.

Concrete proof

At least one real number, date, or example. Specific beats impressive.

Mobile-first structure

Short lines, one idea each, whitespace — not a paragraph block.

A single close

A takeaway or a question. Never both, never engagement bait.

Generic-line removal

Anything that could appear in any founder's post is cut before publishing.

Use cases

When to reach for it

  • Post consistently without sounding like every other founder on the feed.
  • Turn a customer call or a shipped feature into something worth reading.
  • Give a ghostwriter a standard instead of a vibe.
  • Build founder-led pipeline from content that actually converts.
  • Stop writing posts that get polite likes and no reach.
Questions

Frequently asked questions

It's the LinkedIn methodology Moonrank's LinkedIn Agent follows — written out step by step, so you can read exactly how the work gets done rather than trusting a black box.

A plain-language instruction file that both people and AI agents can follow. Open it in any editor, paste it into Claude or ChatGPT, or drop it into an agent framework that reads skill files.

Yes. Every skill file is free with a Moonrank account — we ask for an email, not a credit card. Running the skill continuously against your site is what the paid product does.

Absolutely. The file is yours to adapt. Hand it to your team as a standard, run it manually, or point your own agent at it. Nothing in it depends on our platform.

The LinkedIn Agent runs this methodology against your site on a schedule, prioritizes what it finds, and ships copy-ready fixes — no manual runs, no downloads to manage.

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