LinkedIn Post skill
The playbook Moonrank's LinkedIn Agent uses to turn one real operating insight into a post that earns reach — hook, proof, structure, and a close worth reading.
Download the methodology, see how the agent builds the hook, or run it live inside the LinkedIn Agent.
- Category
- Agent
- LinkedIn Agent
- Format
- linkedin-post.md
- Price
- Free to download
The skill file
What is the LinkedIn Post skill?
The LinkedIn Post skill is how Moonrank's LinkedIn Agent turns something you actually learned into a post people finish: a specific claim, a hook that survives the two-line preview, and proof concrete enough that nobody else could have written it.
It's written as a SKILL.md, a plain-language instruction format that people and AI agents can both follow. Read it to sharpen your own posting, give it to a ghostwriter as a standard, or let the LinkedIn Agent draft from your notes.
Downloading the playbook is free with a Moonrank account. Turning your work into a consistent posting cadence is what the LinkedIn Agent does for you.
See it in action
“My posts get twelve likes, all from people I already know. What am I doing wrong?”
Every post opens with context before the point, so the two-line preview reads as throat-clearing and nobody expands it. There are no numbers anywhere — the strongest thing you've said this month is "consistency matters". Rewrite: lead with the result, put the number in line one, and cut the closing question you didn't want answered anyway.
From input to fix list
- 1
You bring the insight
Something you actually learned running the business, and who it's useful to.
- 2
Moonrank finds the claim
The LinkedIn Agent sharpens it into one specific thing your audience doesn't already believe.
- 3
It writes the hook and proof
Two lines that survive the preview, backed by the numbers, dates, or examples behind the story.
- 4
It cuts everything generic
Any sentence that would survive in someone else's post gets removed before publishing.
Everything it checks
Specific-claim test
One thing you believe that your audience doesn't — vague means invisible.
Two-line hook
Built for the mobile preview, where the decision to expand actually happens.
Concrete proof
At least one real number, date, or example. Specific beats impressive.
Mobile-first structure
Short lines, one idea each, whitespace — not a paragraph block.
A single close
A takeaway or a question. Never both, never engagement bait.
Generic-line removal
Anything that could appear in any founder's post is cut before publishing.
When to reach for it
- Post consistently without sounding like every other founder on the feed.
- Turn a customer call or a shipped feature into something worth reading.
- Give a ghostwriter a standard instead of a vibe.
- Build founder-led pipeline from content that actually converts.
- Stop writing posts that get polite likes and no reach.