Internal Linking from GSC skill

The skill file

---
name: internal-linking-gsc
description: Build an internal linking plan from Search Console data — parent, child and grandchild pages, prioritized by impressions, position potential and business value.
owner: Moonrank SEO Agent
---

# Internal Linking from Search Console

Internal linking is where a site's own authority gets allocated, and it starts
from the keywords the site is already earning impressions on — not from a
crawler's idea of a tidy structure.

## When to use
- You have at least three months of Search Console data.
- Pages rank on page two and nothing is pushing them up.
- A section of the site earns impressions but no clicks.
- Before or after an architecture rebuild, to check the plan against behaviour.

## Inputs
- **Required:** Search Console Pages export — URL, clicks, impressions, CTR,
  average position.

What is the Internal Linking from GSC skill?

The Internal Linking from GSC skill is how Moonrank's SEO Agent decides which of your pages should hold authority and how it gets there. It reads the Pages and Queries exports, identifies which URLs are already behaving like parent pages, finds the ones that are under-linked or orphaned, and returns a link-by-link plan with the anchor text written.

The rule that shapes it is Know → Do. A page that explains a concept should always point at the page where the reader can act on it. Semantic linking builds topical authority; intentional linking moves revenue, and most sites only do the first.

It's written as a SKILL.md, a plain-language instruction format that people and AI agents can both follow. Read it to plan your own linking, hand it to a writer as a brief, or let the SEO Agent build it from your Search Console data.

See it in action

From input to fix list

1. 1

   You export Search Console

   Pages and queries per URL over three to six months.

2. 2

   Moonrank diagnoses the structure

   Potential parents, under-linked pages and orphans, read from behaviour rather than sitemap.

3. 3

   It builds the hierarchy

   Parent, child and grandchild, with Know → Do links added across the tree.

4. 4

   It scores and writes the plan

   An urgency score per link, with the anchor and the insertion context.

Everything it checks

When to reach for it

• Push page-two rankings up without writing new content.
• Find the pages your own site never links to.
• Turn an informational library into a path toward revenue.
• Check an architecture plan against what pages actually do.
• Brief a writer with anchors instead of a diagram.

Frequently asked questions