LinkedIn Content Mix skill

The skill file

---
name: linkedin-content-mix
description: Plan a week of LinkedIn posts that builds an audience and sells, by balancing five post types instead of posting whatever comes to mind.
owner: Moonrank LinkedIn Agent
---

# LinkedIn Content Mix

Most founders post one of two ways: all advice and no offer, or all offer and no
audience. A plan fixes both. Each post has a job, and the week has a balance.

## When to use
- You post often but it never turns into conversations or pipeline.
- Your feed is either pure advice or pure promotion.
- You plan content the night before, one post at a time.

## Inputs
- **Required:** what you sell, who buys it, and how many posts per week.
- **Optional:** last 90 days of post analytics (impressions and engagements per post), launches or offers planned for the week.

## Method

What is the LinkedIn Content Mix skill?

The LinkedIn Content Mix skill turns posting into a plan. It assigns each post one of five types (educational, offer, build in public, personal brand, sales enablement) and balances the week so you build an audience before you ask it for anything.

It's written as a SKILL.md, a plain-language instruction format that people and AI agents can both follow. Use it to plan your own week, brief a ghostwriter, or let the LinkedIn Agent plan for you.

Downloading the playbook is free with a Moonrank account. Keeping the mix balanced week after week is what the LinkedIn Agent does for you.

See it in action

From input to fix list

1. 1

   You share your offer and analytics

   What you sell, who buys it, and how your last 90 days of posts performed.

2. 2

   Moonrank finds your winning patterns

   The LinkedIn Agent ranks past posts and pulls the hook patterns worth repeating.

3. 3

   It assigns a type to every slot

   Educational, offer, build in public, personal brand, or sales enablement, balanced across the week.

4. 4

   It plans the follow-up

   Which posts end with a comment keyword, and when the DMs get answered.

Everything it checks

When to reach for it

• Plan next week's posts in one sitting.
• Stop posting advice that never turns into pipeline.
• Fit a launch into the week without turning the feed into ads.
• Brief a ghostwriter with a plan instead of a list of topics.
• Find out which of your past posts are worth repeating.

Frequently asked questions